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Let's Talk About... The Difference Between An Acquisition & A Distribution Deal for Indie Films
There's a BIG one & people keep getting them confused. Plus: a win for my clients in Variety + Match in A Haystack EP'd by Misty Copeland premieres July…
Jul 8
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About... The Difference Between An Acquisition & A Distribution Deal for Indie Films
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Let's Talk About... Why You Should Run Your Film's Marketing & PR Campaign Like Mamdani Ran His NYC Election Campaign
After a stunning victory in the NYC primary, this month's free Substack covers the strategies Zohran Mamdani implemented for victory & helps filmmakers…
Jul 1
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About... Why You Should Run Your Film's Marketing & PR Campaign Like Mamdani Ran His NYC Election Campaign
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June 2025
Let's Talk About... RIP SEO: AI is Dominating Search, Like it or Not. Here's How to Develop Content That Beats AI at Its Own Game + What the…
The days of web traffic are over & Google as discovery are waning. Here's what to do. Plus: YouTube is now the most trusted brand; The Investors Making…
Jun 24
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KLA Media Group
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Let's Talk About... RIP SEO: AI is Dominating Search, Like it or Not. Here's How to Develop Content That Beats AI at Its Own Game + What the Heck is "Surfacing"? And, I'm in Indie Wire Again!
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Let's Talk About... Sales Agents & Producer's Reps for Your Film: When to Get Them and Do You Need Them?
And a list of resources for those of you considering sales agents in this week's subscriber post. Plus: the real reason Apple is investing in film, the…
Jun 17
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About... Sales Agents & Producer's Reps for Your Film: When to Get Them and Do You Need Them?
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Let's Talk About... The New Media Circuit and What That Means for Indie Film
The talk of The Town is "The New Media Circuit" upending traditional PR tactics & routes for films & celebrities in this week's subscriber post. Plus…
Jun 12
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About... The New Media Circuit and What That Means for Indie Film
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Let's Talk About... Your Indie Film's (Realistic) Distribution Path, Complete with a Handy Infographic
Determining what kind of indie film you have and being honest about your film's prospects is going to help set you and your team up for success in this…
Jun 5
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About... Your Indie Film's (Realistic) Distribution Path, Complete with a Handy Infographic
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May 2025
Let's Talk About... If You Make a Film Outside the System, be Prepared to Market & Distribute it Outside of the System
Some harsh truths in this week's newsletter for Marketing & PR for Indie Films but also some hope. Plus: KLA Media Group is in IndieWire! Plus: The…
May 30
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About... If You Make a Film Outside the System, be Prepared to Market & Distribute it Outside of the System
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Let's Talk About... Crowdfunding Rewards for Your Indie Film & Pitfalls to Avoid
You may do everything with the best intentions when raising money, but we all know where that can sometimes lead. How to avoid shooting yourself in the…
May 24
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About... Crowdfunding Rewards for Your Indie Film & Pitfalls to Avoid
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Let's Talk About: the Problem IMDb Poses for Indie Filmmakers
Love or hate it like RT, IMDb plays a significant role in the release of your indie film. Not knowing what that is can greatly impact your film's…
May 13
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About: the Problem IMDb Poses for Indie Filmmakers
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Let's Talk About: Is "Content Creation" the new Commercial Arm of Hollywood?
If Norma Desmond thought that talkies were bad, she'd be rolling over in her grave at the state of Hollywood today. Plus: are the tariffs in the room…
May 5
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About: Is "Content Creation" the new Commercial Arm of Hollywood?
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April 2025
Let's Talk About... Should You Still Screen at Film Festivals as Part of Your Indie Film Distribution Strategy?
With fewer bites at the apple for indie films to make money, does it still make sense? Plus: Office Hours with Minorities in Film & a great interview…
Apr 24
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
Let's Talk About... Should You Still Screen at Film Festivals as Part of Your Indie Film Distribution Strategy?
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How to Maximize Your Indie Film's Trailer Drop: What to do and what NOT to do, plus sample timelines for you to follow
We'll tie your trailer drop to your releasing strategy. Plus: The CA Film Tax Credit Gold Rush: why this still doesn't help indie filmmakers. And: The…
Apr 20
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KLA Media Group
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Marketing & PR for Indie Films, Creatives & Small Businesses
How to Maximize Your Indie Film's Trailer Drop: What to do and what NOT to do, plus sample timelines for you to follow
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