Let's Talk About... If You Make a Film Outside the System, be Prepared to Market & Distribute it Outside of the System
Some harsh truths in this week's newsletter for Marketing & PR for Indie Films but also some hope. Plus: KLA Media Group is in IndieWire! Plus: The Producer's Rate Sheet & What I'm Reading this Week
Marketing & PR for Indie Films is a reader supported publication: if you’d like to upgrade your subscription for $5/mo or $50 a year, or to learn more about marketing and PR for your #IndieFilm and work with me, click here.
KLA Media Group is in IndieWire This Week!
A huge thanks to the team at IndieWire for not only including my post about film festivals in their top five list this week, but for ranking it as number one! It’s always nice to get peer and trade recognition for your work and this is very appreciated. Click on the link to check out the full article and if you want to work with me on your film’s marketing + PR or festival strategy, give me a shout!
Click here to read the article in IndieWire.
The Producer’s Rate Sheet
If you’re not following
yet on Substack, you should be! Rebecca Green’s publication gives a ton of great insight into the industry and she curated a producer’s rate sheet that is widely used across the industry. I myself have used it a few times and wanted to share it here if it’s of benefit to any of my readers.What I’m Reading This Week:
It’s been a chaotic week again in the press but here are the headlines that caught my eye. They include politicians paying to manipulate chat bots to drive positive online discourse about themselves (just like studio marketers do), infinite scroll on streaming apps, 2025’s digital media trends and more.
2025 Digital Media Trends: Social platforms are becoming a dominant force in media and entertainment
Nancy Mace’s Former Staff Claim She Had Them Create Burner Accounts to Promote Her
There's more film and television for you to watch than ever before — good luck finding it
And now Let’s Talk About…
If You Make a Film Outside the System, be Prepared to Market & Distribute it Outside of the System
In this week’s subscriber post, we’re going to dive into “the system”, how opportunities have changed for indie films over the last few years and how you’ll need to change your approach to potential funders and investors especially in your pitch decks. Content below is for subscribers so please consider upgrading your subscription!
Marketing & PR for Indie Films is a reader supported publication: if you’d like to upgrade your subscription for $5/mo or $50 a year, or to learn more about marketing and PR for your #IndieFilm and work with me, click here.
Okay, let’s dive in.
What is “The System”?
